In broadcasts, the Manage Subscriptions link needs to be added so your contacts can manage their subscriptions.
To do so, you can do any of the following when scheduling a broadcast:
1. Check the Manage subscriptions link option under Messages / Layout
2. Place the Manage Subscriptions link anywhere in the message content using the dynamic tag
{MANAGE_LINK}
An unsubscribe link does not work for broadcasts because the contact could have many subscriptions. It should only be used on autoresponders.
The software does not have a global unsubscribe, but rather manage links.
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